It’s no secret that the job market is crowded and competitive. Unemployment figures remain high, as jobless individuals seek work and the currently employed look for something better. If you’re in either category, you’ll have plenty of other job seekers competing for the job you want.
Savvy job seekers know that a sound social media strategy can make the difference between getting a foot in the door and landing in the “rejected” pile. Here’s how you can improve your prospects and land a great new position.
Find the Job You Want Through Social Media Marketing
Take the time to create a social media strategy for your job search. First, decide which social media networksyou want to target. Here are three of the most useful:
- LinkedIn: LinkedIn has 120 million users worldwide, in every industry. You can quickly build a LinkedIn network of people who can help you in your job search through introductions and recommendations. You can also discover which companies are hiring and apply for jobs on LinkedIn.
- TweetMyJobs.com: Many nationally known corporations hire through TweetMyJobs. Sign up, share the jobs you’re looking for, and you’ll receive job postings through Twitter or Facebook, along with information on connections at jobs that match your preferences. You can also share your resume with employers through Facebook and Twitter.
- Emails4Corporations.com: This free resource provides the email set-up for over 1000 corporations. Once you identify a promising contact in your industry, Emails4Corporations can help you figure out his or her corporate email address. Then you can reach out directly with a crafted introductory email.
Remember, you are in charge of promoting yourself. In today’s technology driven marketplace, social media marketing is the way to do it.
Protect the Job You Have by Staying on Top of Your Industry
In a still-volatile job market, it’s important to protect your current position, too. Your value is largely dependent on your knowledge, so try to stay on top of new trends and technologies, and demonstrate the skills, knowledge and personal qualities that your company needs to reach its objectives.
Advancing your education is a great way to protect your job and prepare for new career opportunities. Consider enrolling in professional training courses or going back to school. And when you’ve earned a certificate or degree, update your social media profiles and inform your networks of your accomplishment.
Work on Your Interpersonal Skills
Employers value solid professional and interpersonal skills. Plenty of people can communicate, manage people or analyze data well – but not every job seeker has the attitude, accountability or leadership qualities that organizations need.
In a competitive job market, it’s the little things that make a big difference to employers. Throughout your job search and social media marketing efforts, work on being honest, accountable and responsive. Have integrity and do what you say you’ll do. Demonstrate your leadership qualities in every interaction and you’ll soon build a stellar social reputation that can greatly enhance your job prospects.
Tidak ada komentar:
Posting Komentar